The company has an efficient innovative management strategy that is committed to research and development in its products, processes and services. Strategic sourcing and franchising has been a key innovative management strategy for United Technologies more so in venturing into international markets and competing with other firms in several countries. The innovative management approach for united technologies has greater prospects for the growth of the firm and it can be applicable to other sectors or industries. The strategy can be applicable to the aviation industry in relation to extension of products and services since the sector transverse across the globe. This can be achieved through strategic sourcing, acquisition, franchising and joint-venture agreements with other firms in emerging markets and it has the potential for improving revenue and expansion of market share for the aviation industry. References

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